About this role
About the Role
The Associate Manager, Media Planning provides support to the senior team, handling administrative tasks to ensure campaigns run smoothly and to plan. What You'll Do
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Develop comprehensive media plans (traditional and digital) based on client needs, and assist with proposals and pitches.
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Project management and execution: manage project timelines, budget allocation, media buying and publishing, content packaging and event planning.
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Media optimization and performance analysis: monitor ad performance (ROI, CTR), analyze channel traffic and ROI, and optimize overall media strategy.
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Client communication and relationship management: gather client needs, act as liaison between vendors and internal teams (creative, sales).
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Cross-functional collaboration: work closely with media tech, creative, events, and marketing teams to ensure site experience, copy, or video content aligns with media promotion strategy. What We're Looking For
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3+ years of media planning experience at an advertising agency, media agency, or in-house media team.
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Familiarity with traditional media (TV, print) and digital media (Facebook, Google, LinkedIn) platforms and technologies.
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Hold at least two digital marketing certifications (e.g., GA/Google Analytics, Facebook Blueprint, Google Ads).