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Associate Director of Sales

GRAND MERCURE
Grand Mercure Bengaluru at Gopalan Mall, Bengaluru, India Posted Nov 5, 2026
On-site

About this role

Grand Mercure Bengaluru Gopalan Mall

Prime Function:

  • Coordinate Sales operations with the other departments of the organization.
  • Develop and/or maintain and improve business relations with all customers of the organization.
  • Ensure maintenance of customer database.
  • Responsible for targeting new customers and new sales opportunities, initiate action plan to approach and secure new business for the organization.
  • Any matter which may effect the interests of Grand Mercure Bengaluru Gopalan Mall should be brought to the attention of the Management.

Key Responsibilities

  • Sales & Marketing Planning

  • Assist the Director of Sales & Marketing in the development of the Strategic Sales Plan for the organization.

  • Assist the Director of Sales & Marketing to direct the Sales & Marketing department to achieve objectives established in the Organization’s Strategic Plan.

  • People Management

  • Establish and maintain seamless co-ordination & co-operation with all departments of the hotel to ensure maximum cooperation, productivity, and guest service.

  • Respond to queries by resolving issues in a timely and efficient manner.

  • Ensure that the team has been trained for all safety provisions.

  • Ensure that all personnel are kept well informed of department’s objectives and policies.

  • Motivate and develop team to ensure smooth functioning of the department and promote teamwork.

  • Financial Management

  • Identify optimal, cost effective use of the resources and educate the team on the same.

  • Operational Management

  • Coordinate all activities to maintain and increase business volume. This includes advertising, sales promotions, personal selling, publicity, community relations, special sales projects, employee training and guest relations.

  • To identify new business by generating new leads.

  • Assist the Director of Sales & Marketing to prepare Annual Sales goals, develop working plans to carry out goals, compare actual achievements against goals and hence take necessary corrective action.

  • To meet or exceed agreed sales targets.

  • Review internal promotion material on a regular basis to insure that they are consistent with standards set by the Management.

  • Work closely with the Marketing & Communication Manager to improve relations between the Organization and the society at large to obtain maximum media coverage of activities within the premises which are of interest locally and internationally.

  • To maintain a productive and professional relationship with all clients.

  • Submit monthly and weekly sales plan and market analysis (monthly) as well as daily sales/activity reports.

  • Maintain close contacts within the neighboring hospitality sectors, with airlines, travel agencies, commercial houses, private clubs, professional associates, etc, to capture business.

  • Develop and promote organization’s image and awareness by direct mail campaigns.

  • Handle additional responsibilities as and when delegated by the Management.

  • Managerial Qualities

  • Leadership skills that utilize persuasion and motivation to attain organizational goals is the most desirable management quality, followed by honesty, integrity, ethical behaviour, tactfulness, openness, and cultural awareness;

  • Ability to accept responsibility;

  • Self confidence, motivation, drive and tenacity;

  • Ability to enhance organizational performance;

  • Ability to clearly delegate tasks and responsibilities;

  • Ability to think strategically, inductively, and creatively;

  • And the propensity to recognize and acknowledge other peoples’ ideas.

Qualifications

  • Bachelor's Degree in Hotel Management, Business Administration, Marketing or a related field.

  • Minimum 8–10 years of experience in Sales, preferably in the hospitality industry.

  • Additional Information

  • At least 2–3 years of experience in a managerial or leadership role within hotel sales.

  • Strong knowledge of corporate sales, MICE, travel trade, and key accou

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