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Associate Director, Modern Trade & Emerging Channel

PepsiCo
onsite
Shanghai, China

About this role

Associate Director, Modern Trade & Emerging Channel

Overview

Lead the development and execution of growth strategies for Modern Trade & Emerging Channels including but not limited to Snack Stores, E-commerce and O2O channels across China. This role is responsible for identifying growth opportunities, shaping channel strategies and translating strategic priorities into actionable plans that drive sustainable and profitable growth.

As a key customer leader within PepsiCo's franchise operating model, this role partners closely with PBB, cross-functional teams and key customers to ensure aligned execution and successful commercialization. The individual must combine strategic thinking, channel expertise and strong influencing skills to deliver business results through collaborative leadership.

Responsibilities

    1. Channel Growth Strategy & Transformation

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