Associate Director, Digital Product Manager

What You Will Bring

• Bachelor’s degree required; advanced degree such as an MBA preferred.
• 10+ years of progressive experience in digital product management, product strategy, customer experience, digital platforms, software, or related areas.
• 5+ years of experience leading change management and large-scale transformation initiatives.
• Proven experience defining product vision, strategy, roadmaps, discovery, prioritization, and translating business needs into executable product plans.
• Demonstrated experience modernizing customer-facing digital platforms, including migration, adoption, phased implementation, and legacy transition.
• Strong experience working across Product, Engineering, UX, Architecture, Data, and program leadership in agile/product operating models.
• Strong analytical, executive communication, stakeholder management, and influencing skills within complex global organizations.
• Experience

Your Role at Vantive

The Associate Director, Product Management will lead the strategy, modernization, and ongoing evolution of the customer portal as a scalable digital product.

This role is accountable for defining the product vision and roadmap, translating customer and business needs into prioritized outcomes, and guiding a cross-functional product team from discovery through delivery, adoption, measurement, and continuous improvement. The role serves as the voice of the customer and connects Digital Product Management, Engineering, UX, Commercial, Customer Success, Operations, Legal, Privacy, Security, Quality, and other partners to create a coherent, secure, and intuitive portal experience.

What you’ll be doing

Product Vision, Strategy, and Roadmap

• Define and communicate the customer portal product vision, modernization strategy, value proposition, and multi-horizon roadmap in alignment with customer needs, enterprise priorities, and platform direction.
• Own product outcomes and lifecycle priorities across discovery, modernization, migration, launch, adoption, optimization, and sustainment.
• Identify and prioritize opportunities to simplify customer journeys, improve self-service, reduce friction, and create a consistent experience across portal capabilities and touchpoints.
• Develop business cases, value hypotheses, financial assumptions, and decision frameworks that support investment, sequencing, capacity, and long-range planning.
• Maintain a clear view of scope boundaries, dependencies, risks, trade-offs, and decisions, ensuring stakeholders understand what is being prioritized and why.

Customer Experience and Discovery

• Serve as the voice of the customer, grounding decisions in customer research, journey insights, usage data, service feedback, market needs, and operational realities.
• Lead discovery with UX, research, analytics, Commercial, Customer Success, and regional partners to define problem statements, target users, desired outcomes, and measurable success criteria.
• Champion an accessible, intuitive, and consistent portal experience, with appropriate consideration for localization, market variation, and diverse customer workflows.
• Validate product concepts and assumptions with customers and internal users before significant investment, and incorporate learning into roadmap and release decisions.
• Ensure modernization efforts address both the visible customer experience and the underlying process, content, data, and support model required to sustain it.

Cross-Functional Product Leadership and Delivery

• Lead and guide the core product team across the customer portal value stream, partnering closely with the Product Owner, Engineering Lead, UX, Architecture, PMO, and functional stakeholders.
• Own the “what” and “why” for the product, while partnering with the Product Owner and technical team on solution shaping, decomposition, sequencing, and execution feasibility.
• Author and sponsor epics, and ensure epics and features are ready enough for planning with a clear problem statement, intended outcome, scope, value, dependencies, and business acceptance criteria.
• Participate in product and agile operating rhythms, including discovery, backlog refinement, sprint planning, reviews, retrospectives, program increment planning, and daily ceremonies as needed.
• Make timely priority and trade-off decisions, remove ambiguity, help unblock progress, and provide one coherent direction to the delivery team.
• Coordinate across adjacent products, shared platforms, content owners, identity and access services, data teams, and enterprise systems to manage dependencies and avoid fragmented customer experiences.

Modernization, Migration, and Operational Readiness

• Define the phased modernization and migration approach, balancing customer value, technical risk, regulatory obligations, operational continuity, and speed to learning.
• Partner with technical leaders to shape platform capabilities that are scalable, maintainable, observable, and reusable across markets and customer segments.
• Lead cross-functional readiness for releases, including customer communications, support processes, training, content readiness, service transition, and escalation pathways.
• Ensure legacy experiences and capabilities are rationalized deliberately, with clear criteria for migration, coexistence, decommissioning, and customer transition.
• Partner with Legal, Privacy, Security, Quality, Regulatory, and data governance stakeholders early and throughout the lifecycle to embed required controls and evidence into product decisions and delivery.
• Establish governance mechanisms that support rapid decisions while maintaining traceability, risk management, and accountability in a regulated environment.

Adoption, Measurement, and Continuous Improvement

• Define a product KPI framework that connects customer experience, adoption, operational performance, reliability, and business value.
• Use qualitative and quantitative insights to evaluate product performance, identify friction and unmet needs, and recommend roadmap adjustments.
• Partner with Analytics, Customer Success, Commercial, and Operations to create transparent reporting and dashboards for product, leadership, and regional stakeholders.
• Lead post-launch reviews and continuous improvement, ensuring customer feedback, support trends, product analytics, and retrospective learning translate into prioritized action.
• Promote disciplined product experimentation and outcome-based decision-making, distinguishing activity and feature delivery from measurable customer and business impact.

Stakeholder Leadership and Communication

• Build alignment across senior leaders, regions, functions, and delivery teams around product direction, priorities, investment needs, and critical trade-offs.
• Translate complex customer, business, regulatory, and technical considerations into clear recommendations for executive and cross-functional audiences.
• Create an effective stakeholder engagement model for customer and regional input, roadmap communication, decision-making, and escalation.
• Represent the customer portal product internally and, as appropriate, in customer advisory, research, and co-creation settings.
• Mentor product team members and model strong product management practices, including customer-centered discovery, economic prioritization, outcome measurement, and continuous refinement.

What You Will Bring (continued)

• Bachelor’s degree required; advanced degree such as an MBA preferred.
• 10+ years of progressive experience in digital product management, product strategy, customer experience, digital platforms, software, or related areas.
• 5+ years of experience leading change management and large-scale transformation initiatives.
• Proven experience defining product vision, strategy, roadmaps, discovery, prioritization, and translating business needs into executable product plans.
• Demonstrated experience modernizing customer-facing digital platforms, including migration, adoption, phased implementation, and legacy transition.
• Strong experience working across Product, Engineering, UX, Architecture, Data, and program leadership in agile/product operating models.
• Strong analytical, executive communication, stakeholder management, and influencing skills within complex global organizations.
• Experience