About this role
Associate Director, Audience Data Partnerships
Please Note: This is a hybrid position based in New York City. Candidates must be able to work from our NYC office on a regular basis and should be located within a reasonable commuting distance.
About the Role
We're seeking an Associate Director, Audience Data Partnerships to help shape and expand the data ecosystem that powers audience targeting, activation, and measurement solutions.
This role sits at the intersection of data partnerships, audience strategy, media technology, and commercialization. You'll be responsible for managing strategic relationships with data and identity partners, evaluating new data opportunities, and ensuring audience data assets are successfully integrated, adopted, and leveraged across the organization.
This is not a pure sales role or a deeply technical engineering position. Instead, we're looking for a relationship-driven strategist who can connect business needs, partner capabilities, and operational execution to deliver meaningful value for clients and the business.
What You'll Do
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Manage and grow relationships with third-party data providers, identity partners, and strategic technology vendors.
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Identify and evaluate new data partnership opportunities that enhance audience targeting and activation capabilities.
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Coordinate onboarding, integration, and operational management of partner data assets.
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Partner with product, engineering, and audience teams to ensure data is accessible, usable, and aligned with business needs.
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Drive internal awareness, education, and adoption of audience data solutions.
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Support commercialization efforts and help maximize the value and revenue potential of data partnerships.
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Collaborate across multiple stakeholders to ensure seamless execution of partnership initiatives and data-related projects.
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What We're Looking For
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The ideal candidate combines strong partnership management skills with operational excellence and commercial thinking.
You'll be successful in this role if you can:
- Build and maintain strategic partner relationships.
- Manage complex projects and cross-functional initiatives.
- Navigate ambiguity and solve problems proactively.
- Influence stakeholders across business and technical teams.
- Understand the operational lifecycle of data partnerships from onboarding through activation and adoption.
- Balance relationship management with execution and business imp