Assistant/Associate Social Art Director

Job title: Assistant/Associate Social Art Director

About the Role

Join Abercrombie & Fitch Co's Creative Department as an Assistant/Associate Social Art Director focused on social, paid media and motion content to translate high-level concepts into engaging social campaigns, TikTok and video content for multi-platform use. You will collaborate with cross-functional teams to ideate, plan, and execute seasonal and always-on social media campaigns, with emphasis on TikTok and mobile video.

What You'll Do

• Collaborate with strategy, creative and copy teams on content concepts and capture for Abercrombie social media platforms, with a focus on TikTok Capture
• Capture, organize, and edit video content for TikTok
• Create assets (on-figure, flat, and in-store) to support monthly content calendar
• Work with marketing to develop short/med/long-term social channel content strategies with a “first to market” approach
• Translate campaign look-and-feel into branded/product-focused stories for Abercrombie social media platforms
• Collaborate with strategy on planning and executing campaigns, UGC, and influencer programs
• Create a wide range of graphic design assets
• Support post-shoot process of editing, reviewing footage, coordinating sound and music and post-production areas for social video content
• Partner with product teams to plan messaging and align on product curation
• Interact with cross-functional teams to ensure creative alignment
• Determine efficiencies in leveraging existing assets vs. capturing new ones
• Monitor industry creative trends and maintain a competitive library of new content opportunities
• Develop and update best practices and rules of engagement
• Provide support to regional marketing teams as needed

What We're Looking For

• 2+ years of video, design and TikTok social media experience at a brand – fashion or beauty a plus
• Highly adept at content creation, videography, editing, and post-production geared for mobile platforms
• High awareness of current global fashion and image trends for 22–28-year-old customers
• Experience creating high-quality TikTok and Reels video content, utilizing transitions and unique social video editing techniques
• Software proficiency: Adobe Premiere CC, Adobe After Effects, Adobe Media Encoder, TikTok, Edits, Capcut, Photoshop and Illustrator, Da Vinci Resolve
• General camera knowledge; on-set production experience is a plus
• Post-production experience: editing, light motion graphics, color correction, sound design
• Awareness to trends and editing styles, plus ability to concept and communicate original ideas
• Passion for content in Fashion, Lifestyle, & Beauty
• Thorough knowledge of the digital landscape for marketing on social media – TikTok and Instagram obsessed
• Graphic design/layout/typography skills highly preferred
• Creative eye with the ability to produce on-the-fly content while collaborating
• Outstanding communication and presentation skills
• Detail-oriented and organized
• Strong portfolio of relevant video and graphic design work across multiple platforms
• Strong design and conceptual skills with typography and layout for digital/mobile media
• Flexible and adaptable to internal/external changes
• Highly motivated and collaborative with a willingness to learn
• Strong interpersonal relationship skills
• Strategic, analytic and structured thinking ability

Compensation & Benefits

Not specified in the posting.