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Assistant Marketing Manager

Bayt
Doha, Qatar
On-site

About this role

Assistant Marketing Manager

Job description

Marketing :

  • Create a corporate marketing strategy and implementation plan, working with Managers to identify future opportunities for brand enhancement
  • Manage the marketing budget
  • Work with colleagues to develop marketing collateral, including for recruitment and tendering opportunities and brand(s) awareness.
  • Take responsibility for external PR & Marketing events and maximize opportunities for communications activities
  • Monitor customer satisfaction through market research and feedback and identify actions and campaigns to enhance wherever possible
  • Work with agency partners and outside vendors to develop and execute social content in support of brand and marketing initiatives
  • Work cross functionally with broader marketing team (content marketing, brand creative, consumer & business support services etc.) to ensure a consistent social media voice

PR :

  • To identify press opportunities both internally (programs) and externally (policy & industry/sectoral)
  • To keep a diary of press communications activity
  • To develop corporate messages and disseminate proactively
  • Responsible for developing and maintaining the public images of their clients or organizations. This may involve issuing press releases, promoting press releases, maintaining a social media presence and arranging public appearances.
  • Assist in coordinating and hosting press events for all aspects of the company
  • Press releases and newsletters and assisting with the planning of various marketing programs.
  • Develop a marketing communications plan including strategy, goals, budget and tactics
  • Develop media relations strategy, seeking high-level placements in print, broadcast and online media
  • Leverage existing media relationships and cultivate new contacts within business and industry media

Social Media :

  • To be responsible for all social media activity (Twitter, Facebook, LinkedIn) and manage corporate social media accounts
  • Work with Program Managers and partners to support campaigns and initiatives
  • Seek opportunities to improve the use of social media and develop 'followers'
  • Daily management of social media budget for promoted posts and sponsorships and reporting/analysis of social media metrics.
  • Regularly monitor and facilitate all feedback and comments in the social media space.
  • Spot new social media trends or opportunities and be an internal advocate of social media
  • Enhanced department marketing techniques by implementing new writing standards for the web

Skills

  • 3–5 years of relevant marketing, PR, or communications experience.

  • Proven track record of managing marketing campaigns, social media, and public relations strategies.

  • Experience working with agencies and external vendors.

  • Experience in budget management and marketing reporting/analytics.

  • This job post has been translated by AI and may contain minor differences or errors.

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