About this role
Assistant Manager Visual Merchandising - Williams SonomaSan Francisco, CA, United States
Job Description
About the TeamThe Visual Merchandising team drives in-store execution of Williams Sonoma brand standards and merchandising strategies across all stores. The team develops clear visual direction that translates product priorities into compelling store presentations, supporting seasonal storytelling, category updates, and key business initiatives.About the RoleThe Visual Production Assistant Manager is responsible for developing and producing comprehensive visual merchandising guides that drive consistent execution across all Williams Sonoma stores. Reporting to the Senior Visual Manager, this role transforms merchandising strategies, floorplans, and product assortments into detailed, easy-to-follow visual guides. Working closely with Merchandising, Planning, Store Operations, and Field teams, this position creates seasonal floorset books, perimeter updates, visual standards, and communication materials that enable stores to execute brand standards accurately and efficiently. Success in this role requires exceptional organizational skills, strong visual communication, and the ability to manage multiple production schedules in a fast-paced, deadline-driven environment.
Key Responsibilities
- Mock Store Development & Visual Guide CreationAssist in building mock store presentations to test product placement, fixture layouts, and visual storytelling prior to developing seasonal visual guides. Evaluate product presentation, adjacencies, fixture placement, and merchandising flow to validate visual concepts before field rollout. Document approved mock store presentations through photography, annotations, and layout documentation to support the development of final visual guides.Visual Guide Production Produce seasonal visual merchandising guides, floorset books, perimeter updates, and execution materials by translating approved mock store presentations into clear, comprehensive guides using Adobe Creative Suite.Design and maintain standardized page layouts, templates, grids, and production tools to improve consistency and production efficiency. Manage revisions, proofing, version control, and final production files to ensure accuracy and on-time delivery. Incorporate photography, product imagery, diagrams, callouts, and visual annotations that clearly communicate merchandising intent. Maintain exceptional attention to detail across all page layouts, typography, graphics, and visual guide production. Perimeter Standards & Merchandising UpdatesProduce visual documentation for perimeter updates, including fixture layouts, product placement, and category changes. Translate assortment updates into clear visual instructions that support consistent execution across the fleet. Update existing visual guides to reflect ongoing merchandising changes and seasonal priorities. Cross-Functional CollaborationPartner with Merchandising