Assistant Brand Manager

VIJU Industries Nigeria Limited

VIJU Industries Nigeria Limited is a leading player in Nigeria’s food and beverage sector, recognized for its dedication to quality, innovation, and consumer satisfaction. Since its establishment, the company has built a strong reputation by producing nutritious and affordable products that have become household staples across the country. Its flagship offerings include Viju Milk Drink, Viju BB Star, and a wide variety of flavored yoghurts, fruit milk drinks, and refreshing beverages. The company also produces Mr. V Premium Water and V-Cool Soft Drinks, ensuring a diverse portfolio that caters to different tastes and age groups. Each product is crafted to meet international standards while remaining accessible to Nigerian families. Guided by values of innovation, quality assurance, accessibility, and sustainability, VIJU Industries continues to expand its product lines and distribution network. Its commitment to excellence has made it a trusted brand not only in Nigeria but also across West Africa. More than a manufacturer, VIJU Industries is a symbol of nourishment and reliability, enriching lives with products that inspire joy, promote well-being, and reflect the company’s vision of making nutrition enjoyable and affordable for all.

We are recruiting to fill the position below:

Job Title: Assistant Brand Manager

Location: Kwali - Abuja (FCT) / Igbesa - Ogun / Ikeja - Lagos

Employment Type: Full-time

Description

• We are looking for an experienced Brand Manager to strengthen our brand, manage our social media presence, and protect the company’s reputation.
• The ideal candidate understands the Nigerian market and online culture, can identify emerging reputational risks, and responds to consumer concerns with professionalism, speed, and sound judgment.

Key Responsibilities

• Develop and execute strategies to increase brand awareness, credibility, and consumer trust.
• Manage the company’s presence across Facebook, Instagram, TikTok, X, and other relevant platforms.
• Monitor brand mentions, consumer feedback, media coverage, and emerging social media trends.
• Establish an early warning system and clear procedures for handling negative publicity and communications crises.
• Coordinate with customer service, quality assurance, sales, and legal teams to verify facts, address complaints, and prepare timely public responses.
• Build and maintain relationships with local media, influencers, industry experts, and business partners.
• Create clear, engaging content and maintain consistent brand messaging.
• Track campaign performance and public sentiment, and recommend improvements.

Requirements

• Relevant experience in brand management, public relations, or social media management.
• Experience in the food, beverage, or FMCG industry is an advantage.
• Strong understanding of Nigerian consumers, local culture, and the social media landscape.
• Proven ability to manage sensitive consumer complaints, negative publicity, or communications crises.
• Excellent spoken and written English; knowledge of Nigerian Pidgin or other local languages is an advantage.
• Strong communication, judgment, coordination, and execution skills.
• Ability to remain calm under pressure and respond effectively to urgent situations.
• A commitment to accurate, transparent communication and respectful treatment of consumers.

Salary

N150,000 - N300,000 monthly.

Application Closing Date

30th October, 2026.