Advertising & Sponsorships Lead

Advertising & Sponsorships Lead

Location: Lagos

Employment Type: Full-time

Industry: Media & Publishing

Responsibilities

• Own the advertising and sponsorship sales pipeline, from prospecting through closing and collection.
• Identify and proactively approach prospective advertisers, sponsors, media agencies and corporate decision-makers.
• Sell advertising across existing print and digital inventory.
• Develop and sell sponsorship packages across newsletters, podcasts, print issues, special editorial projects and other media products.
• Build relationships with brands and agencies that can develop into repeat and multi-campaign business.
• Prepare proposals, media plans, sponsorship decks and commercial packages tailored to prospective clients.
• Lead pitches and negotiations, moving opportunities decisively from initial conversations to signed agreements.
• Maintain an organised pipeline with clear deal values, probabilities, next steps and expected closing dates.
• Work closely with Finance to ensure invoices are raised promptly and payments are collected.
• Coordinate with Audience, Design, Product and Editorial teams to obtain materials required to sell and deliver campaigns.
• Manage commercial client relationships through campaign delivery and identify opportunities for renewals and larger engagements.
• Report regularly on pipeline, contracted revenue, collected revenue and performance against targets.
• Help refine rate cards, advertising products and sponsorship packages based on market demand and performance.

Requirements

• Bachelor's degree in business, marketing, social sciences or a related field (graduate degrees strongly encouraged).
• 5+ years' experience in advertising sales, media sales, sponsorships, business development or a related commercial role (2–3 years of sales leadership experience preferred).
• Demonstrated record of personally generating revenue and closing commercial deals.
• Strong knowledge of the Nigerian corporate, advertising and media landscape.
• Experience selling to brands, agencies, marketing teams or corporate decision-makers.
• Strong commercial judgement and ability to translate client needs into compelling commercial propositions.
• Excellent written and verbal communication, presentation and negotiation skills.
• Strong organizational discipline to maintain an active pipeline and follow opportunities through to collection.
• Ability to work independently and take ownership of a commercial function in a growing company.
• CRM proficiency (e.g., Apollo), and passion for journalism.

Salary

N800,000 gross monthly + uncapped performance-based commission

Application Closing Date

16th October, 2026.