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Trade Marketing & Business Insight Manager

Wella International Operations Switzerland Sàrl
hybridEUR 51,500 / year
MI, IT

About this role

Trade Marketing & Business Insight Manager

ABOUT THE ROLE

As part of the Trade Marketing team, the Trade Marketing & Business Insights Manager is responsible for defining the go-to-market strategy for indirect and B2C channels and elevating decision-making through advanced analytics, reporting systems, and data-driven insights.

The role acts as a key driver in building modern reporting infrastructures and translating complex data into actionable business recommendations, enabling commercial excellence across the organization.

KEY RESPONSIBILITIES

  • Define the strategy and Go-to-Market approach for indirect and B2C channels
  • Define financial frameworks and trade terms for wholesale and distributor contracts (B2B)
  • Lead sales and cost forecasting processes, ensuring accuracy and continuous improvement

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