Team Lead, Direct & Digital Sales
About this role
The Team Lead, Direct & Digital Sales owns end-to-end conversion of leads generated across Leadway's website, digital campaigns, and other digital assets into closed policies. The role leads and manages the telemarketing team, builds and enforces disciplined lead tracking and follow-up processes, and works closely with the Digital Marketing function to ensure every lead — from organic website traffic to paid campaign generation — is captured, followed up on, and converted or closed out in a timely, measurable way.
Lead Management & Conversion
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Ensure all leads generated from the website, digital campaigns, and other digital assets are captured, logged, and assigned for follow-up without delay.
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Own and maintain a lead-tracking system/CRM that follows every lead from capture through contact, qualification, quote, and close (won or lost).
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