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Principal, Go-To-Market Enablement
TransUnion
hybrid
Hong Kong Posted Aug 28, 2026
About this role
Principal, Go-To-Market Enablement
Role Overview And Core Responsibilities
- Enable Commercial Strategies
Objective: Accelerate scalable growth by enabling deeper market understanding and equipping teams with targeted expertise.
- Deliver market sizing and intelligence—standardizing TAM/SAM/whitespace methodology to identify and prioritize new growth opportunities across APAC markets and strategic verticals.
- Support localization of adjacency and vertical strategies to bring differentiated commercial approaches to key markets.
- Champion practice industrialization and cross-pollination—building repeatable, scalable playbooks, assets, and operating standards across APAC and within the International Market Development team.
- Support industry seller upskilling by developing vertical/industry expertise content and delivery calendars in partnership with Sales Enablement.
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