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Head of Marketing, Retina Eye Care
AbbVie Inc.
hybridUSD 182,000 - 346,000 / year
Irvine, CA
About this role
Job Description
- Retina Marketing Strategy: Sets the overarching Retina Marketing strategy across in-line and pipeline assets. Ensure strategies reflect enterprise priorities, customer needs, market dynamics, and asset life-cycle considerations.
- Business and P&L Leadership: Own marketing inputs to the Retina business plan, including forecast assumptions, operating budgets, resource allocation, performance objectives, and investment trade-offs.
- Brand Performance and Execution: Direct development, execution, measurement, and optimization of integrated marketing plans. Establish clear performance indicators, identify risks and opportunities, and hold the organization accountable for timely, high-quality delivery and business results.
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