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Cluster Digital Marketing Manager
Novotel and ibis World Trade Centre and ibis One Central
Dubai, United Arab Emirates
About this role
Job Description
- Develop and implement the hotel’s annual digital marketing strategy and budget, covering all relevant channels.
- Collaborate with key stakeholders (Sales, Revenue Management, PR, F&B, and Corporate Marketing) to contribute to the overall commercial strategy.
- Design and execute comprehensive quarterly and yearly e-commerce plans for both direct and third-party platforms.
- Manage all digital marketing efforts including SEO/SEA, paid media, social media, CRM/email campaigns, display advertising, programmatic buying, influencer partnerships, and Metasearch.
- Monitor and report on performance across digital channels, analyzing key KPIs and ROI to inform decision-making.
- Oversee content production and ensure brand-consistent presence across key social media platforms relevant to target markets.
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