User Insight Specialist
About this role
About the Role Hyundai Motor Company’s NA UX studio seeks a User Insight Specialist to lead research for next-generation vehicle features and platforms. This role oversees end-to-end UX research, translating insights from data and stakeholder feedback into actionable design improvements in a fast-paced agile environment spanning electric mobility, autonomous driving, and new mobility solutions. What You'll Do
- Plan user research based on solid understanding of research methods and NA-market needs.
- Conduct diagnostic/usability testing to identify issues and evaluative research with task analysis; monitor UX trend data from multiple sources.
- Analyze user data to resolve design issues and derive actionable recommendations.
- Facilitate discussions with SMEs across Hyundai Motor Group; lead regular UX sprint events with cross-functional SMEs; define sprint goals.
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