Social Media Strategist
About this role
Section: Job Summary We’re hiring a creative and data-driven Social Media Strategist to grow our brand presence and drive engagement across Instagram, TikTok, Facebook, and X. If you live on social, understand what makes content go viral, and know how to turn likes into sales, this role is for you. You’ll own our social media strategy from content planning to execution and reporting. Your goal is to build a strong, consistent brand voice, grow our following, and convert audiences into customers for both our brands.
Key Responsibilities
- Develop and execute monthly social media strategies aligned with business goals
- Plan, create, and oversee a content calendar for all platforms
- Write compelling captions, hooks, and calls-to-action that drive engagement and sales
- Manage paid ad campaigns and optimize for reach, engagement, and ROI
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