Senior Manager, Outbound Marketing Strategy & Operations - Performance Marketing (Click-Based Outbound) Hybrid
About this role
Senior Manager, Outbound Marketing Strategy & Operations - Performance Marketing (Click-Based Outbound) Hybrid
As the Senior Manager of Performance Marketing (Click-Based Outbound), you will lead the strategy, optimization, and scaling of our direct response, high-growth paid acquisition channels, specifically Google Demand Gen, Yahoo Mail, and Discover Feed. You will directly manage an in-house team of performance marketing associates, overseeing day-to-day campaign operations, performance pacing, and well-managed processes across our click-based outbound portfolio.
You are both a strategic architect and an operational leader, capable of building channel roadmaps, designing disciplined creative and landing page testing frameworks, and guiding your team to execute error-free, conversion-focused campaigns.
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