Senior Data Scientist, Platform Inference - MarTech DS Measurement
About this role
About the Role Senior Data Scientist, Platform Inference within Airbnb's MarTech Data Science Measurement team. You will help define and advance the measurement of marketing impact, generating data-driven recommendations to optimize marketing ROI, and collaborate with cross-functional teams to translate data into actionable insights. What You'll Do
- Build and maintain measurement frameworks and models to quantify marketing ROI and inform strategy.
- Collaborate with Marketing, Finance, and Engineering to provide actionable recommendations and tools based on timely, granular measurements.
- Define and advance best practices for marketing measurement and measurement-driven decision making. What We're Looking For
- Strong background in data science and marketing analytics, with experience in measurement, experimentation, and inference.
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