Marketing Manager - Marketing Department
About this role
Job title: Marketing Manager - Marketing Department
Division Group
Business Unit Blackheath
Minimum experience Mid-Senior
Company primary industry Retail
Job functional area Marketing
Purpose: Lead Brights Hardware’s full omni-channel marketing strategy across stores, franchises and eCommerce. Drive brand growth, customer acquisition, retention and revenue across a leading Western Cape hardware and Do It Yourself (DIY) retailer. You will own the marketing function and deliver measurable impact on sales, profit and brand equity.
KEY RESPONSIBILITIES
- Brand & Omni-Channel: Develop and execute integrated marketing plans across retail and digital. Manage campaigns, media and Return On Investments (ROI) reporting
- eCommerce & Digital: Grow online sales, optimise the customer journey and manage digital adverts and web platform.
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