General Trade Manager – Philippines
About this role
Overview Join BIC World, a community of brands dedicated to creating ingeniously simple and joyful products that have been part of hearts and homes for over 75 years. We are committed to growing our iconic and innovative brands by reimagining everyday essentials in new, sustainable, and responsible ways. Our culture encourages a hands-on, problem-solving mindset, empowering self-starters to thrive, take ownership of their career, and make a meaningful global impact on our mission.
Responsibilities
- Develop and execute the Philippines General Trade strategy aligned with company growth objectives. Identify opportunities to expand distribution, availability, and visibility in traditional trade channels. Drive penetration into underserved regions and high-potential territories. Build annual business plans including sales targets, distribution targets, and growth initiatives.
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