Digital Marketing Specialist
About this role
Job title: Digital Marketing Specialist
We are seeking an experienced Digital Marketing Specialist to develop and execute digital strategies and campaigns, manage social media and community growth, and collaborate with cross-functional teams to drive business and e-commerce growth in Lagos.
Responsibilities
- Develop and execute digital marketing strategies and integrated campaigns.
- Manage social media presence, create content and engage with customers/community.
- Optimise digital channels, SEO and paid media campaigns.
- Monitor trends, competitor activity and campaign performance.
- Analyse KPIs, prepare reports and recommend improvements.
- Collaborate with business development and e-commerce teams to drive growth.
Requirements
- Bachelor’s degree in Marketing, Digital Media, Communications or related field.
- Minimum of 4+ years’ experience in digital marketing.
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