Demand Generation Manager
About this role
About the Role Zapier is hiring an Enterprise Demand Gen Manager to own pipeline generation for our Enterprise segment. You'll build and run multi-channel campaigns that drive monthly pipeline across enterprise companies with complex buying committees. This role sits at the intersection of product data, sales partnership, and campaign craft. You decide which accounts to target, what great outreach looks like, and how to turn product engagement signals into pipeline. You'll partner directly with Enterprise AEs on account strategy, run experiments weekly, and own full-funnel campaign performance from first touch through closed-won. What You'll Do
- Define and execute signal-led outbound strategy for enterprise accounts: choosing which accounts earn outreach, when, and through which channels.
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