Content Marketing Manager
About this role
Content Marketing Manager
Location: Lagos
About The Role The Content Marketing Manager will own and drive the end-to-end content strategy across all digital channels at Kredi Bank. This role goes beyond execution, requiring strong strategic thinking, performance ownership, and cross-functional collaboration with Product, CRM, Growth, and Design teams. The ideal candidate is a high-impact storyteller and operator who can translate product value into compelling narratives that drive acquisition, activation, and retention.
Key Responsibilities
- Develop and Own Kredi's Content Strategy: Develop monthly and quarterly content strategies aligned with business objectives and ensure content supports customer acquisition, activation, engagement, retention, and product adoption.
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