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Brand Manager

P&G
onsite
Mumbai General Office, Mumbai, Maharashtra, India

About this role

About the Role Role is a Brand Manager focused on media for 1-2 brands, requiring strong understanding of media and the ability to link it to business outcomes across traditional media, digital, social and e-commerce. Reports to Brand Directors and collaborates with 2 teams – central media operations and 1-2 brand teams. What You'll Do

  • Lead media strategy for categories and define the media role as per brand job to be done.
  • Work closely with category teams to evaluate the impact of media on business and measure impact across traditional, digital, social and e-commerce.
  • Lead T&Ls on media.
  • Ensure right strategy and budget by platform/customer.
  • Ensure right assets by platform/placements are placed. What We're Looking For
  • Media experience (could be as a brand manager also handling media).
  • Understanding of brand strategy.
  • Analytical ability.

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