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Brand franchise Manager

Dr.Reddy’s

About this role

Brand franchise Manager

Job Description

Job Summary

We are seeking an experienced and dynamic Brand franchise Manager to ensure successful brand growth and the launch of innovative 1st to launch asset, developing and executing new product launch plans, gathering market insights from Key Opinion Leaders (KOLs) and measuring the impact of implementation of marketing strategies for brand performance enhancement. Collaborating with the internal stakeholders for brand launch, driving execution and maintaining strong relationships with KOLs.

Roles & Responsibilities

  • You will be responsible for marketing planning by preparing product launch materials, coordinating launch meetings, training the sales force, and tracking initial product performance for the first 12 months to ensure effective product marketing.

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