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Associate Planning Manager
Dentsu
remote
Hong Kong
About this role
Associate Planning Manager
Responsibilities
- Lead strategic planning across multiple accounts, translating business objectives into innovative, result-driven media strategies.
- Drive integrated campaigns across digital, social, and traditional channels, maximizing platform effectiveness.
- Act as a trusted advisor to clients, delivering strategic recommendations and identifying growth opportunities.
- Leverage consumer, market, and competitive insights to shape future-ready media strategies.
- Monitor and evaluate campaign performance, ensuring continuous optimization and effectiveness.
- Mentor and develop a team of planners, fostering a culture of excellence, collaboration, and innovation.
- Build strong partnerships with media vendors and internal teams to ensure best-in-class campaign execution.
- Contribute to the overall vision, innovation, and growth of media practice.
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