Media Manager CPD
About this role
About the Role Spearhead the Consumer Product Division strategic framework and drive its execution across full-funnel media activities, with a primary focus on L’Oréal Paris. Lead collaboration with brand teams, manage agency partnerships, and leverage data and AI to optimize media ROI and consumer recruitment. What You'll Do
- Media Strategy & Planning: Collaborate with brand marketing teams to execute full-funnel activations (Awareness, Consideration, Conversion) with the media agency.
- Consumer Centricity & Recruitment: Design campaigns with a consumer-first mindset to recruit new consumers and grow brand equity.
- Agency & Partner Management: Serve as primary contact with the media agency, overseeing strategy, activation, and optimization.
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